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Ventanex Barcelona
Digital solutions for a B2B company in the aluminium and PVC industry
Ventanex is a company specialising in offering aluminium and PVC solutions for professionals in the construction sector. Its objective was clear: to have a professional online presence that would transmit trust, facilitate access to its product catalogue and improve its visibility on the internet.
They needed an informative website aimed at professionals, where the catalogue would be easy to consult and the technical data sheets would be organised and accessible. They also wanted to implement a basic SEO strategy and start working on their presence on social networks, especially Instagram.
Project challenges
One of the biggest challenges was the integration of the catalogue of Cortizo Systemstheir main supplier and national leader in aluminium and PVC solutions. It was necessary to develop an automated system capable of importing, processing and adapting hundreds of technical data sheets, images and renders to the structure and design of the new website.
Implemented solutions
- Web design and development in WordPress, implementing WooCommerce for catalogue management, allowing for future scalability to an online shop if the business requires it.
- Technical and content SEO optimisationensuring a clear structure, good loading speed and positioning-oriented texts.
- Product catalogue automationcreating a customised system for importing data from the supplier and adapting it to the website's data sheets.
- Social media managementincluding the creation of the Instagram profile, definition of the content calendar, design of graphic pieces and management of interactions with potential clients.
Result
Ventanex now has a professional, fast and B2B customer-oriented website, where architects, builders and installers can easily consult products and technical data sheets. In addition, its social media presence has begun to generate quality interactions, reinforcing its brand image and extending its reach.
